Privacy Policy

Ultimate 4×4 Australia (“Ultimate 4×4”, “we”, “us” or “our”) respects your privacy and is committed to handling your personal information responsibly. This Privacy Policy explains how we collect, use, disclose, store and protect personal information when you visit www.ultimate4x4aus.com.au, buy products from us, contact us, ask for advice, book an installation or use our services. By using our website or giving us personal information, you acknowledge that you have read this Privacy Policy.

1. About Us

Ultimate 4×4 Australia is an Australian-owned and operated supplier of 4×4 parts and accessories, with installation services available through our Melbourne warehouse.

We sell products such as 4×4 accessories, aluminium canopies, roof racks, roller shutters, bull bars, bash plates, winches, lighting, suspension and lift kits, snorkels, recovery equipment and other vehicle accessories. We also provide accessory fitting and installation services.

Our warehouse is in Melbourne, Victoria. Warehouse collection and installation are by appointment, so please send us a message first.

2. What Is Personal Information?

Personal information means information or an opinion about an identified individual, or an individual who is reasonably identifiable. Depending on how you deal with us, the personal information we collect may include:

• your name
• delivery and billing addresses
• email address and telephone or mobile number
• vehicle make, model, year and other vehicle details
• order, purchase, payment and transaction information
• information provided when making an enquiry or using our chat
• information relating to warranty or return claims
• information relating to installation services
• communications between you and us
• reviews, photographs or other content you submit
• account login information where applicable
• IP address, browser and device information
• website usage information
• other information you voluntarily provide to us

We generally do not need to collect sensitive information to provide our products and services. If sensitive information is provided to us unnecessarily, we will handle it in accordance with applicable privacy laws.

3. How We Collect Personal Information

We may collect personal information directly from you when you:

• visit or use our website
• create an online account
• place an order
• request a quote
• contact us through our website or chat
• ask for product or vehicle fitment advice
• book an installation
• request a return or refund
• make a warranty claim
• provide feedback or a product review
• subscribe to communications from us

We also collect some information automatically when you use our website, such as IP address, browser type, device information and pages visited. We may receive information from third parties where reasonably necessary to provide our products or services, including payment providers, freight and delivery providers, manufacturers and suppliers.

4. Information Collected When You Purchase From Us

When you place an online order, we collect the information needed to process and fulfil it, including your name, billing and delivery address, email address, telephone number, the products purchased, delivery information, payment status and any communications about your order.

We use this information to process your order, arrange payment and delivery, provide customer service and administer returns, refunds and warranties.

5. Payment Information

Payments made through our website are processed by third-party payment providers, such as PayPal and Stripe, or other providers made available at checkout. Your payment is handled directly by the relevant provider.

We may receive information such as payment status, transaction reference and payment method so that we can confirm and reconcile your transaction. We do not receive or store your full payment card number where payment is handled by the payment provider.

Payment providers collect and handle your information under their own privacy policies and terms.

6. Why We Collect and Use Personal Information

We may collect, hold, use and disclose personal information to:

• process and fulfil orders, arrange delivery and process payments
• provide quotes, product advice and vehicle fitment confirmation
• arrange and carry out installation services
• process returns and refunds and assess warranty claims
• respond to enquiries and provide customer support
• manage customer accounts and keep business and transaction records
• improve our products, services and website
• prevent fraud and unauthorised transactions and keep our website secure
• comply with legal obligations and resolve complaints and disputes
• send marketing communications where permitted by law

7. Vehicle Information

Because we specialise in 4×4 parts and accessories, we may collect vehicle-related information when you ask for advice or buy from us, such as make, model, model year, variant, engine type, registration details where provided, modifications and accessory requirements.

We use this information to identify suitable products, confirm fitment, arrange installation and provide relevant customer service.

8. Installation Information

If you use our installation or fitting services, we may collect additional information such as vehicle details, the work requested, installation notes, photographs of the vehicle or installed products, parts fitted, invoices and related communications. We use this information to provide and document the services you request.

9. Website Analytics and Cookies

Our website uses cookies and similar technologies so that it works properly and so that we can understand how visitors use it. Cookies may be used to remember preferences, keep your cart working, enable account and checkout functions, improve performance and understand website traffic.

Some cookies are placed by third-party services we use to operate or improve the website, such as our chat tool. You can control or disable cookies through your browser settings, but disabling some cookies may affect the cart, checkout or account features.

10. Log and Technical Information

When you visit our website, our hosting provider and other technology providers may automatically collect technical information such as IP address, browser type, operating system, device type, referring website, pages visited, date and time of visits, approximate location and error or performance information. We use this information to operate, secure, maintain and improve our website.

11. Marketing Communications

Where permitted by law, we may use your contact details to send you information about products, accessories, promotions, special offers, services, new products and relevant 4×4 information.

You can opt out at any time using the unsubscribe link in the message or by contacting us. Opting out will not stop important service messages such as order confirmations, delivery updates, warranty correspondence or replies to your enquiries.

12. Disclosure of Personal Information

We may disclose personal information to third parties where reasonably necessary to run our business or provide products and services, including:

• payment providers
• freight, courier and delivery providers
• manufacturers, suppliers and distributors
• website hosting, technology and IT security providers
• accounting and professional advisers, insurers and legal advisers
• government authorities where required by law
• other service providers who help us operate our business

We only disclose information where reasonably necessary for the relevant purpose or where otherwise permitted or required by law.

13. Overseas Disclosure

Some payment, hosting, software and other service providers we use may operate outside Australia or store information overseas, so personal information may be disclosed to or stored by providers located outside Australia. Where required by privacy law, we take reasonable steps to make sure appropriate protections are in place. These providers have their own privacy policies.

14. Third-Party Links

Our website may link to third-party websites, manufacturers, payment providers or other external services. We are not responsible for their privacy practices, content or security, and you should review their privacy policies before giving them personal information.

15. Product Reviews and Customer Content

Our website may let customers submit reviews, comments, photographs or other content. Information associated with a submission may be displayed publicly, so please avoid including personal information you do not want others to see. We may use customer reviews and submitted content for legitimate business and marketing purposes, subject to applicable law and any permissions required.

16. Security of Personal Information

We take reasonable steps to protect personal information from misuse, interference, loss, and unauthorised access, modification or disclosure. Our safeguards include access controls, secure website technologies, password protection and payment security measures.

No internet transmission or electronic storage system can be guaranteed to be completely secure. You are responsible for keeping safe the passwords and account details you use on our website.

17. Data Breaches

If we become aware of a data breach involving personal information, we will assess it and take appropriate action under applicable Australian privacy laws. Where required by law, we will notify affected individuals and the relevant regulator.

18. How Long We Keep Personal Information

We keep personal information for as long as reasonably necessary to provide products and services, maintain transaction and business records, administer warranties, handle returns and complaints, meet legal and accounting obligations, resolve disputes and protect our legitimate business interests. When it is no longer reasonably required, we may securely delete, destroy or de-identify it, subject to legal requirements.

19. Access to Your Personal Information

You may request access to the personal information we hold about you, subject to applicable legal exceptions. Please contact us using the details below. We may need to verify your identity first, and we will generally respond within a reasonable period.

20. Correcting Your Personal Information

We take reasonable steps to keep personal information accurate, complete and up to date. If you believe information we hold about you is inaccurate, incomplete or out of date, contact us and we will take reasonable steps to correct it where appropriate.

21. Privacy Complaints

If you believe we have mishandled your personal information or breached privacy law, please contact us first so we can investigate and try to resolve the issue. Please include:

• your name and contact details
• details of the issue and relevant dates
• any supporting information
• the outcome you are seeking

We will review your complaint and aim to respond within a reasonable timeframe.

22. Children’s Privacy

Our website and products are intended primarily for adults. We do not knowingly collect personal information from children where that would be inappropriate or unlawful. If you believe a child has given us personal information, please contact us so we can assess it and, where appropriate, delete it.

23. Direct Marketing and Your Privacy Choices

You can contact us at any time to stop receiving marketing communications, update your contact details, access or correct your personal information, or ask a privacy question or make a complaint. Stopping marketing communications will not affect messages needed to complete an order or provide a service.

24. Third-Party Payment and Service Providers

Third-party providers we use may independently collect and process personal information. For example, payment providers may collect information to process payments, verify transactions, prevent fraud, meet financial and legal requirements and provide their payment services. They operate under their own privacy policies, which you should review when you use their services.

25. Business Transfers

If Ultimate 4×4 Australia is involved in a sale, restructure, merger, acquisition or transfer of some or all of its business or assets, personal information may be transferred as part of that transaction where permitted by law, and it will remain subject to applicable privacy obligations.

26. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes to our business, website, technology, third-party services, privacy practices or applicable laws. The latest version will be published on our website with the updated date shown at the top.

27. Contact Us

If you have a question, request or complaint about this Privacy Policy or your personal information, please send us a message through our contact page. Please mark it as a privacy request.

Ultimate 4×4 Australia, Melbourne, Victoria, Australia. Website: www.ultimate4x4aus.com.au. Customer service hours: Monday to Friday, 9:00am to 6:00pm.

28. Australian Privacy Law

This Privacy Policy is intended to operate consistently with the Privacy Act 1988 (Cth) and the Australian Privacy Principles, to the extent those laws apply to Ultimate 4×4 Australia. Nothing in it excludes or limits any privacy right or protection that cannot lawfully be excluded or limited.

Privacy Policy Summary

In simple terms, we collect information you give us when you buy products, ask for advice, contact us, book an installation or use our website. We use it to process orders and payments, arrange delivery, give product and vehicle advice, provide installation, manage returns and warranties, respond to enquiries, improve our website and services, and communicate with you where permitted. We do not sell your personal information as a source of revenue. You can contact us at any time to access or correct the information we hold about you or to ask a question.